Pulsify is all about breaking the illusions between generations. Each generation believes they are the first to experience the longing to fit in and fix everything from the generations that came before.
While working on Pulsify I was in charge of all the motion graphics, logo design, footer, layout of the articles, landing page, why page, who page, and the technology section.
Illusionary design assets, logo, and logo animation.
Many if our assets throughout the website publication are based on this idea of illusion and belonging yet not quite being able to connect. This comes later on especially with the parallel lines running through-out the website. Our logo fits within this illusion motif as well, here are the original ideations, final, lockup and then the animated logo that is visible on the website in the top right corner.
Branded Ephemera
This section is all of the branded ephemera that I had created for Pulsify. Branding is more than just the logo and I believe that this ephemera demonstrates this concept.
Publication Website
Throughout this section you will see the articles and web pages throughout our publication website, Enjoy!
